About the Program
With SNHU’s online Bachelor of Science in Marketing with a concentration in Digital Marketing, you’ll be able to establish brand identity and increase organizational sales by utilizing technologies that have revolutionized the marketing industry. Targeted strategies, pay-per-click advertising and optimized copy let marketers reach the right customers for their products and services, and data-driven results create opportunities to fine-tune marketing plans even more. Through your specialized online degree, you'll learn digital marketing strategies in a simulated environment that primes you for a modern business career. You’ll graduate able to:
- Use digital marketing strategies and analytics to promote brand awareness
- Utilize data to determine the position of a product in the market
- Recommend both internal and external marketing strategies
- Develop marketing plans that align with company missions, objectives and goals
- Write and communicate effectively for companies and consumers alike
- Apply legal and ethical principles to marketing goals
- Collaborate across environments to ensure the creation, capture and delivery of value.
Why Study Online From India
All of our online courses have been designed to SNHU standards and adapted to Indian learners. This is your chance to earn a degree from a U.S. accredited university without having to travel or pay for the costs of studying abroad. There are many reasons why studying online is becoming increasingly popular for students who want a quality education, including:
- Earn a degree from a U.S. accredited university
- Accessible pricing with flexible payment options and financing
- Study at your own pace from home with our cutting edge virtual classroom, accessible 24/7
- Learn from Indian professors with advanced degrees and relevant field experience
- Connect with faculty during weekly Live Sessions and book 1:1 support sessions.
Professional Opportunities
Any business requires expert marketing employees with knowledge of the digital space in order to be successful. A degree from a U.S. university in digital marketing will help you stand out to employers and qualify you for roles in a variety of industries. Graduates of our program will have the opportunity to acquire roles including:
- Digital marketing manager
- SEO specialist
- Content creator
- Copywriter
- Social media marketer
Examples of subjects
- Principles of Integrated Marketing Communications
- Social Media & Marketing Communications
- Marketing Research
- Consumer Behavior
- Strategic Brand Management
The average base pay of a digital marketing manager in India is Rs. 23 lacs per annum.*
In India, the digital marketing sector is expected to grow at a CAGR of 32.1% between 2023 and 2028 to reach a value of around USD 24.1 billion by 2028.^
Scholarships and financing available, with 0% EMIs.
Access your subjects 24/7 with our 100% online classrooms.
*Glassdoor, Digital Marketing Manager Salaries in India (Viewed online here)
^Expert Market Research, Indian Digital Marketing Market Share, Size, Growth, Analysis (Viewed online here)
Our differentiators
Weekly Live Sessions with faculty and peers
6 start dates per year – begin your degree when works for you
+85 years of educational excellence
Flexible payment options & accessible pricing
2500 North River Road, Manchester, NH 03106, U.S.
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